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APA Citation Style Guide

This guide will support you in creating common citation formats in the APA (American Psychological Association) Style - 7th edition.

Quick tips

Template to construct references to social media (APA, 2020, p. 348)





Social media site name


Twitter and Instagram

 Author, A.A

 Name of Group   [@username]


Facebook and others:

 Author, A.A

 Name of Group   [@username]




 (2019, August 8)

 Content of the post up   to 20 words.


 Content of the post up to 20 words [Description of   audiovisuals]


 [Description of   audiovisuals]


 Site name.




Retrieved August 1, 2020, from https://xxxxxx

Cite content directly. If the content is shared on a social media platform, cite that directly. If you find something on a social media platform but the content lives elsewhere, cite where the content is directly. I.e. If you find content via a pin on Pinterest and it links to a webpage, cite the webpage. (APA, 2020, p. 298)

Include text of social media post up to the first 20 words. Don’t alter spelling, capitalization, hashtags, links. Replicate emojis if possible or describe in brackets “[Face with tears of joy emoji]" for X. (APA, 2020, p. 348)

If post includes images, videos, or links to outside sources, indicate in square brackets. E.g. [Video] or [Image attached]

Indicate page title or section where applicable in square brackets. E.g. [Tweet] or [Facebook page] or [Highlight]

Include a period after the social media site name, followed by the URL. (see examples below)

(APA, 2020, p. 348)

Twitter and Instagram

Provide a retrieval date because contents can change over time.

EXAMPLE - Twitter profile

University of British Columbia [@UBC]. (n.d.). Tweets [Twitter profile]. Twitter. Retrieved January 2, 2019 from^google|twcamp^serp|twgr^author

Parenthetical in-text citation: (University of British Columbia, n.d.)

Narrative in-text citation: University of British Columbia (n.d.)


The Museum of English Rural Units [@TheMERL]. (2018, April 9th). Look at this absolute unit. [Image Attached] [Tweet]. Twitter.

Parenthetical in-text citation: (The Museum of English Rural Units, 2018)

Narrative in-text citation: The Museum of English Rural Units (2018)

EXAMPLE - Instagram photo or video

Nicklen, P. [@paulnicklen]. (2020, April 9th). Commitment. Join me at 5:30 PT this evening as I team up with my gallery, @hilton.asmus.contemporary to bring you a... [Photograph]. Instagram.

Parenthetical in-text citation: (Nicklen, 2020)

Narrative in-text citation: Nicklen (2020)

Use “n.d.” for the date although each story within a highlight is dated, the highlight itself is not dated and can include stories from other dates.

Use retrieval date, as changes may occur.

EXAMPLE - Instagram highlight

University of British Columbia [@universityofbc]. (n.d.). Flora 101 [Highlight]. Instagram. Retrieved April 10, 2020, from

Parenthetical in-text citation: (University of British Columbia, n.d.)

Narrative in-text citation: University of British Columbia (n.d.)

(APA, 2020, pp. 348-350)


EXAMPLE - Facebook post

Santa J Ono. (2020, April 14). A casual message to all of the students at UBC as you get ready for your final exams and projects [Photo] [Status update]. Facebook.

Parenthetical in-text citation: (Ono, 2013)

Narrative in-text citation: Ono (2013)

Include page title in the reference (e.g. “timeline”, “photos”, “about”).

EXAMPLE - Facebook page

Boyden, J. (n.d.). Home [Facebook page]. Facebook. Retrieved July 22, 2019, from

Parenthetical in-text citation: (Boyden, n.d.)

Narrative in-text citation: Boyden (n.d.)

(APA, 2020, p. 349)

Online forum posts

EXAMPLE - Reddit

u/Kinost. (2019, February 11). UBC Library is releasing a series of colouring books [Online forum post]. Reddit.

Parenthetical in-text citation: (u/Kinost, 2019)

Narrative in-text citation: u/Kinost (2019)

(APA, 2020, p. 350)