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MM Library and Learning Commons

Step 1: Planning Your Research

Complete the JumpStart Your CBP Research document as a group. 

You should spend time thinking through the information you need - expect to spend 20-30 minutes on this. When you have filled out the JumpStart document, print it out and drop by the library from 1-4pm Monday to Friday for research help with your project.

Why use the JumpStart form?
  • Walks you through the critical thinking that is essential to researching successfully for your CBP projects.

  • When meeting with your client, you can use it to help you understand their information needs better by asking them some of the questions in the form.

  • It will help you come up with research questions that might realistically be answered by resources available through the library and on the web. 

Be flexible

These are very specific projects in local organizations; therefore, it is important to think about information that might realistically be available. Ask yourselves:

  • Is this is something that is likely to be collected, and by whom?

  • Are the keywords/phrases you've been given the actual terms used in the industry you're researching? Check Google, industry associations, publications.

  • What alternative sources of information could you use if you cannot find what you need?

  • Do you need to do some primary research?

Ask for help:

The librarians are happy to help you find resources that might support your projects. We are available at the David Lam Library on a drop-in basis, Monday to Friday, 1-4  pm. We can introduce you to library resources and help you with the questions on your form. 

Step 2: Finding Information

Research guides:
Specific Industry research guides relevant to certain projects:
Projects related to marketing online and/or through social media
Consumers in BC

Articles from journals, magazines or newspapers are a good place to look for very specific information on any topic. 

Citing - Demonstrate Your Credibility

Include in-text citations within your report, and a list of references at the end, so that your client and faculty advisor can see where your ideas and information came from and how you’ve used the information.

Business Citation Examples

David Lam Library's Business Citation Examples guide offers citation tips, as well as APA citation examples from commonly used business databases. Use this document along with the Library's Getting Started with APA Citation Style guide.