“It’s not all about ourselves. It’s about the communities we live in and the love we can share.” (p. 135)
Corporate Community Involvement: The definitive guide to maximizing your business' societal engagement by Nick Lakin; Veronica Scheubel"We need to do Community Involvement better ¿ we know we're spending millions each year on charitable causes; how can we find out what is really effective and what people will appreciate us for? Who should we partner with? How can we make a real difference in society and help our business?" Companies around the world are trying to answer these questions. Many are asking the same questions even as, collectively, they continue to spend billions on their communities. How do they know which activities are really worthwhile? Building on the authors' own extensive global experience at Nokia and E.ON, as well as the experience of many other experts in the field, this book offers the first-ever "how to" roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies. It is designed to be practical, for those who want to act upon what they have read. It will fill a long-neglected niche as a day-to-day reference guide for practitioners. Corporate Community Involvement demonstrates what to do and how to do it. The advice is backed up by inspiring interviews with best-in-class practitioners from businesses such as Microsoft, GlaxoSmithKline, Ericsson, and Deutsche Bank and leading international Corporate Responsibility and Community Involvement experts. The book highlights proven best-practice approaches, effective methods, and concise tools to help managers "get there faster" and "get it right first time." The core of the book is a step-by-step guide to developing and implementing a comprehensive and successful approach to Corporate Community Involvement. It shows how to: conduct a current state analysis and devise a strategy, organize staffing and budgets, integrate Corporate Community Involvement throughout the business and create high-profile programs, partner across sectors, measure and evaluate results, communicate successful activities, and overcome challenges. Corporate Community Involvement has an international perspective: the models and principles advocated are adaptable anywhere in the world. Also, it is designed to have as much relevance to a small or medium-sized enterprise as to a multinational. The book outlines the history and future of Corporate Community Involvement, explaining the business context and why companies need to manage their programs strategically. It also distinguishes between the growing lexicon of terminologies and provides clear definitions of terms such as "philanthropy", "sponsorship", "Corporate Citizenship", "Corporate Responsibility" and "Sustainability", advising when they are appropriate and how each can add value to corporate activities. This will be an indispensible resource for those working at the interface between business and the community. New or developing practitioners will learn from both the successes and failures of those before them. Representatives from other sectors, notably government, international agencies, NGOs, and academia, will come to understand companies' internal requirements for cross-sector collaboration programs in the community better. And students interested in this field will be better equipped to start careers.
Call Number: HD60 .L35 2010
Publication Date: 2010-03-08
The Power of Community: How Phenomenal Leaders Inspire Their Teams, Wow Their Customers, and Make Bigger Profits by Howard Partridge (Contribution by)Build a culture based on the values of "community"--a win-win solution that benefits employees and drives profitability Every human being has a longing for belonging. We all need to feel loved, accepted, and validated, but today's digital culture has broken down the spirit of traditional communities--and people crave the commitment and togetherness that comes with community now more than ever. Howard Partridge's approach leverages this "longing for belonging" to drive measurable business results. The Power of Community describes one simple concept that can be applied in any business or organization. Learn this and you'll reap three game-changing rewards: inspired team members, happier customers, and increased profits. You'll learn how to implement the principles of building True Community within your organization to help your staff experience what they want--a feeling of being truly connected and valued and a sense of being part of something bigger than themselves. The result will be happier employees, loyal customers, and business sustainability.
Call Number: HD57.7 .P36565 2018
Publication Date: 2018-01-25
Marketing to the Social Web: How digital customer communities build your business by Larry WeberPraise for Marketing to the Social Web "Weber understands that the world is going digital and that competitive advantage will accrue to those who understand the transformation. CEOs should heed this transformation and learn from Weber's insights how to navigate this new landscape to fully maximize their business opportunities." -Mark Fuller, Chairman, Monitor Group "Consumers are using technology to grab power from companies, the media, and the government. Marketing to the Social Web succinctly outlines how institutions can survive and win in this chaotic new world, and lays out the revised rules of engagement-ignore them at your peril." -George F. Colony, CEO, Forrester Research, Inc. "Larry has brought pragmatic and useful recommendations to help brand builders manage the complexity of social interaction in a digital age. I was pleased to read a book that actually suggests how to do something with social networks, instead of just ponder them." -David Kenny, Chairman and Chief Executive Officer, Digitas Inc. "Where's the allure of social 2.0? Brands can talk . . . customers talk louder! Digital influence has arrived." -Jeff Taylor, CEO, Eons and Founder of Monster.com "Larry Weber provides a simple and effective roadmap of the new customer information highway. Marketing to the Social Web is a valuable tool that will give everyone the confidence and know-how to compete in this fast-growing marketplace of ideas." -Steve Harris, Vice President, Global Communications, General Motors Corporation "As all lines and boundaries are washed away by the Web, Weber describes how to become part of the sea versus the sand." -Nicholas Negroponte, Chairman, One Laptop per Child
Call Number: HF5415.1265 .W43 2007
Publication Date: 2007-06-22
Community: The structure of belonging by Peter BlockModern society is plagued by fragmentation. The various sectors of our communities -- businesses, schools, social service organizations, churches, government -- do not work together. They exist in their own worlds, as do so many individual citizens, who long for connection but end up marginalized, their gifts overlooked, their potential contributions lost. This disconnection and detachment makes it hard -- if not impossible -- to envision a common future and work towards it together. Weknow what healthy communities look like -- there are many success stories out there, and they've been described in detail. What Block provides in this inspiring new book is an exploration of the exact way community can emerge from fragmentation: How is community built? How does the transformation occur? What fundamental shifts are involved? He explores a way of thinking about our places that creates an opening for authentic communities to exist and details what each of us can do to make that happen.
Call Number: HM756 .B56 2009
Publication Date: 2009-09-01
When Communities Confront Corporations by Austin OnuohaIn April of 2005 Shell sought an injunction in a Dublin court against residents of Erris in northwestern Republic of Ireland who were obstructing the laying of pipelines across their lands. On June 29, 2005 the court convicted and jailed five people for failing to comply with the order of the High Court restraining them from interfering with Shell's project. When Communities Confront Corporations examines the issues and events that led to the incarceration of the Rossport Five and how it resonates with events in the Niger Delta region of Nigeria. It argues that conflicts between communities and corporations, though pervasive, do not appear to receive adequate scholarly attention. The book compares the altercations between Shell and the Erris communities in Ireland and the responses to these conflicts, with similar conflicts generated in the Niger Delta area of Nigeria by the presence of the oil giant. It challenges the so-called conspiracy theory, which is often associated with the oil company's operations in the Niger Delta and argues that the key difference between the two sets of conflicts and responses to them is the context.
Call Number: HD9581.I752 O58 2008
Publication Date: 2008-06-01
The Purpose Economy: How your desire for impact, personal growth and community is changing the world by Aaron HurstIn 2014 Aaron Hurst, Ashoka fellow and founder of Imperative and Taproot Foundation, published The Purpose Economy, the book that catalyzed the purpose revolution. With his prediction that purpose was the next major economic era, many are now racing to find answers and direction toward discovering their personal, professional, and organizational purpose. Leaders from around the world have embraced Hurst's work and have asked for more. In this expanded and updated edition Hurst unpacks critical new research and tools for individuals and organizations to find purpose and thrive in this new era. Based on interviews with hundreds of entrepreneurs, a new survey of over 100,000 people and refined societal trends, Hurst shows that this new era is fueling demand for purpose-centered professionals who not only create more satisfying careers, but also contribute more productively to teams and organizations. A new view of success based on relationships, impact, and growth is spreading across the globe, and individuals and organizations that embrace that view have emerged as the leaders of the new economy.
Call Number: HD75 .H87 2016
Publication Date: 2016-10-11
Collaborating Online: Learning together in community by Rena M. Palloff; Keith PrattCollaborating Online provides practical guidance for faculty seeking to help their students work together in creative ways, move out of the box of traditional papers and projects, and deepen the learning experience through their work with one another. Authors Rena Palloff and Keith Pratt draw on their extensive knowledge and experience to show how collaboration brings students together to support the learning of each member of the group while promoting creativity and critical thinking. Collaborating Online is the second title in the Jossey-Bass Guides to Online Teaching and Learning. This series helps higher education professionals improve the practice of online teaching and learning by providing concise, practical resources focused on particular areas or issues they might confront in this new learning environment.
Call Number: LB1032 .P334 2005
Publication Date: 2004-10-28
The New Community Firm: Employment, governance and management reform in Japan by T. Inagami; D. Hugh WhittakerAfter sweeping all before it in the 1980s, 'Japanese management' ran into trouble in the 1990s, especially in the high-tech industries, prompting many to declare it had outlived its usefulness. From the late 1990s leading companies embarked on wide-ranging reforms designed to restore their entrepreneurial vigour. For some, this spelled the end of Japanese management; for others, little had changed. From the perspective of the community firm, Inagami and Whittaker examine changes to employment practices, corporate governance and management priorities, in this 2005 book, drawing on a rich combination of survey data and an in-depth study of Hitachi, Japan's leading general electric company and enterprise group. They find change and continuity, the emergence of a 'reformed model', but not the demise of the community firm. The model addresses both economic vitality and social fairness, within limits. This book offers unique insights into changes in Japanese management, corporations and society.
Call Number: HD70.J3 I5474 2005
Publication Date: 2005-01-06
The Community of the future by Peter F. Drucker (Foreword by); Frances Hesselbein (Editor)"This book of essays is full of rampant idealism. Its authors--educators, think-tankers, corporate executives, consultants, book authors, nonprofit association executives, and a German politician--share a desire to better the world through their ideas and actions. Many qualify as do-gooders in the best sense of the phrase." --Christian Science Monitor This third volume from the acclaimed Drucker Foundation Future Series focuses on the basis of society itself--the community. Featuring the examples of successful communities from New York City to Hawaii, The Community of the Future presents insights from Peter F. Drucker, Stephen R. Covey, Arun Gandhi, Elie Wiesel, James L. Barksdale, and many others. Their powerful essays explore what our communities will look like tomorrow--how we will live, work, communicate, educate our children, and govern ourselves. This collection shows readers: * How to recognize and anticipate the trends that transform society * The impact of new communications technology, including global and virtual communications * How to create organizational communities and communities in the workplace * How to envision and shape communities that will build values and embrace humanity From businesses, to communities of faith, to schools, to cyberspace--the gamut of human communities is explored by the world's foremost thinkers.