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PBS, 2006. Call Number: HD38.2 .C46 2006 at David Lam Library. Gary Kelly, of Southwest Airlines, has kept his company flying high despite turbulence caused by rising oil prices and cutthroat competition.
BBC, 2004. Call Number: HE9843.R93 R93 2004 at David Lam Library. Case study of a lucrative air carrier; considers the legality of discounted landing charges.
2001 (VHS + leader's guide). Call Number: HM141 .I877 2001 at David Lam Library (note: VHS not DVD). More about Southwest Airlines' people philosophies.