Telecommunications
Industry Codes
Some market research databases and websites organize business information using industry codes. The two industry classification systems you will come across most often are NAICS and SIC.
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Information and Communication Technology (ICT) Sector CodesComprises all NAICS codes that relate to information and communication technology industries.
Click the link below to browse for more industry codes.
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NAICS (North American Industry Classification System)Developed in 1997, by Canada, the United States and Mexico. Industry codes are from 2-6 digits long.
Industry & Market Research Databases
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Business Source UltimateIndustry profiles for a variety of industries and locations, as well as country business & economic profiles.
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eMarketerMarket research and trend analysis on digital media, marketing and commerce. Topics covered include B2B and B2C eBusiness, online consumer behaviour, social media, mobile devices.
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IBISWorld Industry ReportsReports on over 700 U.S. industries and some global industries.
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MarketResearch.com AcademicReports on the U.S. market and specific consumer groups.
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Passport GMIDInternational statistical and market research reports for over 200 countries, covering consumer products and services, demographic and lifestyle reports and economic data.
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VividataSurvey data on Canadians' usage of over 3500 products and services. See the Help section for tutorials and guides.
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Warc: World Advertising Research CenterIncludes case studies, trends, company profiles, advertising spending statistics, economic data and consumer insight.
Okanagan Research Help
Kim Buschert
Contact:
Book an appointment (email for more times). Drop-in to see me: at campus library Tuesdays 12-2pm, Wednesdays 2-3pm; Innovation Library Thursdays 1-5 pm.
